South East Cycles A New Beginning.
A Few Beers = A Design.
South East Cycles is my best mates bike shop, so over a few beers we sat down and talked about what he (Brendan) wanted in a website. The brief was something simple, presented a professional look, outlined how people could contact and find them and what they offered. Pretty straight forward and what most business are after in a simple website. As this was a brand new business, we also spoke about brand colours and logo design ideas.
We came up with a plan and some basic sketches of a logo and site layout. I got Brendan to create a listed of website he liked and didn’t like. Of the websites he liked, I asked him what he didn’t like about these sites. Of the sites he didn’t like, I asked what he did like about them. I’ve found this approach gives perspective of what a client really likes and dislikes. If you can tell me what elements you like about a website you don’t like, it gives me a stronger understanding of what matters to you in a design. continue reading here…